Big Apple
Did you know that the "Big Apple" is a nickname or alternate toponym for NYC used by New Yorkers since the 1970s? The name comes from a promotional campaign by the New York Convention and Visitor's Bureau. Its earlier origins are less clear.
One explanation cited by the New York Historical Society and others is that it was first popularized by John Fitz Gerald, who first used it in his horse racing column in the New York Morning Telegraph in 1921, then further explaining its origins in his February 1924 column. Fitz Gerald credited African American stable-hands working at horseracing tracks in New Orleans: "The Big Apple. The dream of every lad that ever threw a leg over a thoroughbred and the goal of all horsemen. There's only one Big Apple. That's New York.'